IDC's Report on Smartphone Shipments in China for Q3-21 shows Apple delivering 49.7% Growth even with Supply Constraints
In late October Patently Apple posted a report titled "While Smartphone Shipments in General declined 9% in China in Q3-21, Apple grew 48% Year-over-Year." Today, IDC's report on the smartphone market in China for Q3-21 was published showing Apple having 49.7% growth for the quarter.
According to the IDC, 80.8 million smartphones were shipped in China in 3Q21, down 4.7% year-on-year (YoY). The decline was the result of higher average selling prices and a continued lack of products that dramatically stimulated demand. Nevertheless, the top five smartphone companies all managed to achieve double-digit share amid a consolidating market.
Apple grew nearly 50% from the same period last year. The new iPhone 13 series launched with its usual timing in September this year, accounting for about 40% of Apple’s shipments. Its competitive pricing strategy in China also led to a higher mix of the Pro version compared to the iPhone 12 series.
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vivo remained in its top spot in 3Q21. The new X70 series and iQOO models helped strengthen vivo’s position in the US$600-800 segment. In the online channel, the X70 Pro+ model was able to attract consumer attention with its self-developed ISP chip. For more about Apple's competitors, read the full IDC report.