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With LG pulling out of the Smartphone business, the company wants to sell iPhones, iPads & Apple Watch in 400 Korean LG Best Shops

1 cover iPhone 12 5G


It's being reported in South Korea today that LG Electronics is now in negotiations with Apple on the sale of the iPhone, the iPad and Apple Watch at more than 400 LG Best Shops across the nation.


The shops can use the space and salespeople made available following LG Electronics’ withdrawal from the smartphone business by selling Apple products.


According to Business Korea, the two companies are reportedly discussing the establishment of separate Apple corners within the shops that are directly run by Apple employees or allowing LG Best Shop employees to sell Apple products after LG Electronics acquires the right to the sale of Apple products. The two sides have yet to decide when the partnership starts, but some market experts predict that it will be some time after the end of July when LG Electronics completes its pull out of the smartphone business.


Although an LG Electronics official stated that they're "exploring all possibilities" with Apple, currently the two sides are in disagreement over the sale of selling MacBooks and iMacs at LG Best Shops. LG states that it sells it's own notebooks and doesn't have much interest in providing maintenance services for Apple computers. The negotiations continue.


By the end of 2022 Apple should have three Apple Stores in operation in South Korea and with a deal with 400 LG Best Shops across the country, Apple will be out to challenge Samsung harder on their home turf to counter Samsung's presence in the U.S.


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