Ahead of the 103rd anniversary of the US National Park Service, Apple today introduced new ways customers can enjoy and support America’s parks, including an Apple Pay donation program, an Apple Watch Activity Challenge and special content and collections on Apple Music, Apple Podcasts and more.
“The beauty in our parks is obvious to all observers but their most profound contribution is to our spirit,” said Tim Cook, Apple’s CEO. “We are proud to support them.”
From August 17 through August 25, Apple will make a $10 donation to the National Park Foundation for each purchase made with Apple Pay at an Apple Store, apple.com or the Apple Store app in the US.1 Apple’s donation will support programs across the country that help to connect young people who wouldn’t otherwise have the means with transformative park experiences. These programs range from elementary classroom field trips to immersive multi-day experiences in parks, plus multi-week services corps for young adults that help foster skills and leadership, while providing capacity to critical parks projects.
This month, Apple is also encouraging people to celebrate and explore their parks by learning about them through special collections and activities across Apple’s services. For more on this, read the full Apple press release.
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