On April 24th Patently Apple posted a report titled "Trade-In Deals Propel Apple's iPhone XR into being the best Selling Smartphone in America for Calendar Q1." The data was based on a report from Consumer Intelligence Research Partners (CIRP). Two weeks later, Canalys now reports a different set of statistics that shows us the mix of smartphones in the race for #1 in North America.
In the new Canalys report that was published today we're able to see that Apple more than doubled the sales of Samsung's Galaxy S10+. Even combining two Samsung smartphones (S10+ and S10e) wasn't enough to beat Apple's XR as noted in the chart below.
Canalys reports that smartphone shipments in North America plummeted 18% year on year in Q1 2019 to a five-year low of 36.4 million units, down from a record high of 44.4 million in Q1 2018.
Despite a decline in units, Apple's iPhone XR shone through at 13% of the North American market. Even with Samsung offering newer technologies like reverse wireless charging, a 3-camera set-up and punch hole styled OLED display, Apple fans drove in to support the iPhone XR. Overall, the statistics show us that iPhones took 0% market share in North America, with Samsung's Galaxy smartphones took 29.3%.
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