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Apple Updates the App Store's Principles and Practices Webpage as Complaints of their Store being a Monopoly Mount

1 xFINAL  cover App Store PR


Patently Apple posted a report back on March 13th titled "Spotify has filed a Formal Complaint against Apple with the European Commission about its Unfair Apple Store." Days later Apple addressed Spotify's Claims in-depth. On May 6th we posted our first follow-up report titled "The EU Antitrust Commission will reportedly begin a Formal Investigation into Apple that started with a Spotify Complaint." On May 13th we reported that the U.S. Supreme Court had ruled 5-4 to allow the Class Action against Apple's App Store to Proceed. Our second follow-up report posted on May 17th presented a video of the EU Commissioner that all but confirming that her office would be investigating the matter related to the 'App Store.' And lastly on May 24th we posted a legal report titled "A California Resident Rides the Trend of Claiming that Apple's 'App Store' is an Unlawful Monopoly and Files a Class Action."


With Apple under the spotlight and in the hot seat, they've struck back a second time to clarify key points about the App Store to dissuade the European Union from proceeding with an investigation. 


Apple Message Highlights


  • We created the App Store with two goals in mind: that it be a safe and trusted place for customers to discover and download apps, and a great business opportunity for all developers.
  • It’s our store. And we take responsibility for it.
  • We review every app and every update.
  • We give developers a platform. And flexibility.
  • 84% of apps are free, and developers pay nothing to Apple.
  • While this is unlikely to stop the EU Antitrust Commission from opening yet another formal investigation against Apple, Apple
  • We invest in our developers’ success.
  • A store that welcomes competition.


Under the last header, Apple states: "We believe competition makes everything better and results in the best apps for our customers. We also care about quality over quantity, and trust over transactions. That’s why, even though other stores have more users and more app downloads, the App Store earns more money for developers. Our users trust Apple — and that trust is critical to how we operate a fair, competitive store for developer app distribution.


To review Apple's full App Store Message go to the App Store webpage covering Principles and Practices here. The discovery of this page update was first reported on by 9to5Mac.


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