Two years before there were any rumors of Apple based peer-to-peer payments app, Patently Apple posted a patent report titled "Apple Working on new Apple Pay Wallet service for Person-to-Person Financial Transactions." Then Apple confirmed that iOS 11 would introduce a new payment app during their WWDC keynote. Prior to iOS 11 debuting during their special Apple event scheduled for September 12, Apple filed two trademark applications regarding 'Apple Pay Cash' with one being in figurative form late yesterday in Europe. At the same time they also filed for the 'Apple Clips' trademark.
Apple's European Application In-Part for the Figurative Trademark 'Apple Pay Cash'
Apple filed their Apple Pay Cash trademark under international classes 9 and 36 as noted in full below:
International Class 9:
Computer software used to process mobile payments; computer software for use in contactless transactions with retailers, merchants, and vendors via mobile devices used to process mobile payments; computer software for transmitting, processing, facilitating, verifying, and authenticating credit and debit card information and transaction and payment information; computer software for ensuring the security of mobile payments, of contactless transactions with retailers, merchants and vendors via mobile devices, and of credit and debit card information; computer software for the storage, transmission, verification, and authentication of credit and debit card and other payment and transaction information; computer software for use in connection with the electronic storage, transmission, presentation, verification, authentication, and redemption of coupons, rebates, discounts, incentives, and special offers; computer software for use in connection with consumer loyalty programs and loyalty cards used to access and use loyalty points; computer software for use in connection with electronic payment and funds transfers.
International Class 36:
Providing secure commercial transactions; credit and debit card services; payment authorization, verification, and transaction processing services; electronic payment and funds transfer services.
The non-figurative form of the trademark was filed under number 017162132 as noted below under the same international classes 9 and 36. You can click on any of Apple's application graphics to enlarge them.
Apple's European Application In-Part for 'Apple Clips'
Late yesterday the European Patent and Trademark Office also published Apple's trademark application for 'Apple Clips' under international Class 9 as noted in full below.
International Class 9:
Computer software for use in video editing; computer software for creating, editing, processing, organizing, importing, exporting, and encoding video, movies, and multimedia content; computer software for creating, editing, processing, organizing, importing, exporting, and encoding audio, music, and sound content; computer software for creating and editing digital animation, graphics, and special effects; computer software for creating, processing, exporting, and encoding digital media.
You could learn more about Apple Clips here. Click on image below to enlarge.
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