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A Korean Online Payment Service Found that 94% of those using Fingerprint ID for Verifying Purchases were iPhone Users

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Earlier today we reported that Apple Pay officially went live in the UK and noted that Apple Pay could go live in South Korea, China and Canada this fall (or early 2016). Apple Pay could be a real winner in South Korea as we've learned today that South Korea's iPhone users are more actively utilizing local mobile payment services through fingerprint identification than those who own Android phones.


The report notes that since the beginning of May, the number of iPhone owners who have used mISP through fingerprint identification is much higher than those who have used Android devices, according to information revealed yesterday by online payment service provider VP.


The report clarified that "mISP" refers to a mobile payment system that is used to confirm user identity via a mobile device. VP started to provide mISP based on fingerprint identification to certain mobile devices in May, going beyond the existing method using passwords.


The service is currently available on nine models – the Galaxy S5, Galaxy S6, Galaxy S6 Edge, iPhone 5s, iPhone 6, iPhone 6+, Vega Secret, Vega Secret Note, and Vega Secret Up. So technically Apple's iPhone is in the minority and yet constitutes 94 percent of the 200,000 people who have used its fingerprint-based mobile payment service since May. In contrast, the figure for Samsung phone users is only 5 percent, and those who own Pantech phones represent merely 1 percent of the total.


Meanwhile, women in their 20s make up 50 percent of people who used the mobile payment service, and most of them used the service to purchase goods at social commerce sites like Coupang or Ticket Monster.


The report confirms once again that Apple users are more productive, more engaged with their devices. Analytical statistics from Chitika have proven this out time and time again for both the iPhone and iPad. It may also demonstrate that Samsung's current fingerprint ID feature isn't working right or that users don't find it easy to use.


VP's internal statistics on the use of fingerprint ID are staggeringly in favor of iPhone users which may bode well with Apple Pay later this year or sometime in 2016.


Earlier this month we posted a report titled "Apple Recently Met with Major Card Companies in Korea with the Goal of Entering that Market in H1 2016." The report noted that Apple recently had a private meeting with 3 to 4 Korean card corporations such as Hana Financial Group and Visa Card in preparation for an Apple Pay rollout.


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