IHS Reports that the In-Cell Touch Display Market Sector Benefited from the Success of Apple's iPhone 6
According to a new report from IHS, embedded touch displays, including in-cell and on-cell touch displays, are forecast to comprise nearly 40% of touch module shipments for mobile phone applications this year. In-cell and on-cell touch displays for mobile phones grew 47% on year, accounting for 36% of shipments in 2014. According to IHS, in-cell touch displays benefited from the success of Apple's iPhone 6.
Apple and Samsung Electronics accounted for more than 40% of the global smartphone market, and the growing use of in-cell and on-cell touch technologies by these two companies is driving the direction of the overall touch sensor market. Japan Display also uses hybrid in-cell touch displays in some tier-one brands from LG Electronics, Xiaomi and Huawei Device.
"The technical touch sensor evolution is changing the face of touch-panel competition," said Calvin Hsieh, director for IHS. "Since Apple adopted in-cell touch technology in 2012, and Samsung chose on-cell AMOLED for their premium product line, embedded touch for mobile phone displays has grown rapidly and has become a threat to add-on types."
Today Apple was granted a new in-cell patent that you could review here.