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JetBlue is the First Airline to Accept and Promote Apple Pay at 35,000 Feet


Apple Pay is poised to take off — quite literally, reports USA Today. It will initially work with the iPhone 6 and 6 Plus and then begin to accept the Apple Watch later this year. The first flights that will use this are those from San Francisco and L.A. and extend to other flights by the summer.


USA Today's Ed Baig reports that "Starting next week, passengers on select JetBlue Airways flights can use Apple Pay on their iPhone 6 and 6 Plus handsets to buy food, drinks and certain onboard amenities when the plane reaches cruising altitude. You'll be able to upgrade to available premium seats, too.


JetBlue is the first airline to accept Apple Pay at 35,000 feet. It almost certainly won't be the last. "Somebody else doing it always puts pressure on the other guy," says Eddy Cue, Apple's senior vice president for Internet software and services.


Paying for stuff on planes can be difficult for the passenger sitting in a cramped seat who is trying to pull a credit card out of their wallet or fumbling with a purse that's under the seat or in an overhead bin. Apple Pay promises an easier experience."


Apple Pay first got off the ground in September, when Apple introduced the mobile payments system as a banner feature on the latest iPhone. For more on this, see the full USA Today report.


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