Indian Firm iVoice Enterprises Challenges "iPhone" Trademark
Swiss Watch Makers Small and Large are bracing for the Apple Watch Invasion coming their Way

Apple Seeks Trademarks for "Handoff" and "Metal" in Europe

40. Trademark
Today the European Trademark Office published Apple's latest trademark filing for "Handoff" under number 013420203. Apple's marketing for the new OS X Yosemite feature called Handoff states that a user can p
ick up where they left off when their devices are near each other and will automatically hand off activities to each other. For example, if you're writing an email on your iPhone and walk up to your Mac, your email is ready for you to pick up on your Mac — exactly where you left off. That's true, but with my 2011 iMac, I was out of luck. Bluetooth 4.0 only debuted on the iMac in 2012. REPORT UPDATED NOV. 6 2014 Apple files US trademark applications.


There's a walkthrough for setting up handoff on Mac at Lifehacker. Owners of older iMacs won't see the "Allow Handoff between this Mac and your iCloud devices" check box appear as it's shown below. Though for those who can tap into Apple' new feature, they'll find it very handy indeed.


2af handoff

Apple's Trademark Application In-Part for "Handoff"




According to Apple's European trademark filing documentation, they filed it under the sole International Classification #9 which specifically covered the following: Computer software; computer software for use in accessing, retrieving, downloading, backing up, managing, organizing, and synchronizing data, email, documents, images, audio, video, multimedia content, electronic publications, computer files and other computer software; computer software for tracking the location of mobile digital electronic devices; computer software for use in accessing the Internet or other computer or communications networks; database synchronization software; device synchronization software.


Apple's Trademark Application In-Part for "Metal"


Today the European Trademark Office also published Apple's trademark filing for "Metal" under number 013420311. Apple's marketing tells us that in order to get the greatest graphics performance out of the A8 chip and iOS 8, they introduced Metal — a new technology that lets developers create highly immersive console-style games on iPhone. Metal is optimized to allow the CPU and GPU to work together to deliver detailed graphics and complex visual eects. So every imaginary world you visit will feel much more realistic.




Apple filed their trademark under three International Classes. The first one is class #9 which covers Application development software; computer software used in developing other software applications; computer operating system software; application programming interface software for use in developing applications for execution on graphic processor units.


The second is International Class is #41 which covers Education, training, classes, workshops, tutorials, and conferences in the field of computer programming and computer software development, distributing related course materials, and providing and publishing online and electronic publications and providing online library services in the field of computer programming and computer software.


The third International Class is #42 which covers Computer programming; design and development of computer hardware and software; computer hardware and software consulting services; support and consultation services for developing computer systems, databases and applications; providing computer hardware or software information online.


UPDATE: Apple filed for Handoff and Metal trademarks in the US on November sixth under application numbers 86441555 and 86440906 respectively. Handoff was filed under International Class 9 while Metal was filed under classes 9 and 42.


130. PA - Bar - NoticePatently Apple presents a basic summary of new trademark filings with their associated graphics for journalistic news purposes as each such trademark is revealed by the U.S. and/or other foreign Patent & Trademark Offices. This category covers a few Industrial Design reports each year while others could be found in our granted patent archives. Readers are cautioned that the full text of any trademark application should be read in its entirety for further details. About Comments: Patently Apple reserves the right to post, dismiss or edit comments.




The comments to this entry are closed.