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September 02, 2013


No, Marc you are incorrect. You are the small fraction of the market. You are about 5-10% of the market which wants a 4 inch screen. I hate to put it to you like that, but it is true.

My evidence. Current estimates show that iPhones are selling approximately 12% of the rate of androids. About 90% of all androids are above 4 inches in display size.

There have been studies that have shown that among iPhone users that approximately 45-75% of iPhone users demand or desire a larger screen. The most chosen size was 4.7 inches.

Therefore, you are a very very small part of the pie. Have you used a 4.7 inch phone?

I meant to also say that, I went with the HTC One- because for whatever reason- Apple was unable to build a larger screen. Therefore, I am enjoying my larger screen on my One. I still miss iOS. Apple's loss...

I am not really so much an androider. I use an iPhone and an HTC One. I do agree that many android users are over the top though. I fully stand by what I said previously.

What kind of nose candy are you using? You Androiders are so over the top at times. Ha! Dream on.

The reason is simple. Samsung is known to bribe their customers and clients alike. Years ago, the VP of Operations of a second tier company named Apple might have taken bribe from Samsung. Now this person has become the CEO of Apple. He is being blackmailed by Samsung to deliberately cease the smartphone market to it.

Apple's board of directors need to investigate Tim Cook ASAP.

I think it actually involves money. A larger screen has a higher cost to build- screen and battery, metal, etc... Apple probably thinks they can get by with a smaller screen and wait for prices to drop on the larger screens.

What I'm thinking is that the fingerprint reader makes the cost in R&D and parts/labor a bit higher than last one. If they had additionally increased the size it would have put it a CTB that he thought was too high.

Still, other makers are doing it. Apple would be taking un-necessarily high risks by not providing both (remember they aren't exactly broke). Apple cannot become complacent and say," whatever I do build, they will buy it."

Thanks for the follow up, James.

It's called progress. And super-sizing everything is the American way anyway, right?

What makes me angry is that when the iPhone first came out it was blamed for its huge display. Now its the opposite.

Hi Jack! Thanks for the response. I should have added a bit more detail to my initial reply about display suppliers. Something like... suppliers who can consistently produce quality large displays in the quantity that Apple requires.

There are not that many display suppliers that fit this requirement. Even you have written how Apple's move to other display suppliers gets hampered by quality and quantity shortages. I am not attempting to present a conspiracy theory just a possibility of why Apple is not providing a larger display.

Tim basically said, we will see the larger iPhone when the display tech arrives. Assume that is 2014 with IGZO.

I have no doubt that if the majority of phone customers truly preferred large phones, Apple would accommodate them.

I think this is just an issue of timing and strategy. Apple don't want to have three different iPhone display sizes at once, so they're maneuvering to get rid of 3.5" screens before introducing bigger. Following the next iPhone event on Sept 10th, the 4 and 4S will be properly put out to pasture, with an all 4" display line up covering both the low and high end markets. Then next year they can add 4.7" models and have these two sizes to stick at going forward.

Personally I like the iPhone 5 size - as Apple's launch video promoted, it's still perfect for operating with one hand. Anything bigger is more cumbersome, though there's an undeniable demand for one more size up. 4.7" seems like the best solution. I doubt Apple will go bigger than that or bother with the 'phablet' market. A 4" and 4.7" range of both high end and low end devices will cover all their targets and cause a headache for competitors.

No offense taken, Jack. I just don't buy into the 5"+ phone displays. Ergonomics are important. Apple will never let a small fraction of its users push them to use a larger screen size just to keep up with the competition on size.

Whatever size they move up to beyond the present [I wouldn't be surprised if it's a bit greater surface area come the announcement] I see them adjusting their entire product lines accordingly to give Developers a smooth path to adapting their UIs.

Hi Bill. So many Apple fans feel that way and that's great. But you needing a "man purse" for a 5 inch iPhone display is a good laugh. Thanks for that.

Marc, Marc, Marc. I didn't take your for an extremist. A 7" display iPhone? Did I mention a 7" iPhone.? A 5 inch iPhone display would be reasonable and it's not gigantic in the least. 80% of the market will purchase smartphones between 4.7 and 6.0 this Christmas.

Cheers, Marc

Apple isn't HTC and would have suppliers falling over themselves to serve Apple if Apple wanted to produce a 5 inch iPhone. No conspiracies need apply. But thanks for your comment, James.

I am very happy Apple has kept the screen size
Those Samsung phones might as well be tablets
No need for that size. Any bigger and I'll need a man purse to carry my phone.

Go search for tablet android on Ebay.

Nothing but junk at rock-bottom pricing. In short, these phablets are indeed a fad and whether you like the fact Apple has stuck to its vision of iPhone/iPod Touch form factor, then iPad/iPad Mini specs with some minute variance in size, or not, doesn't change reality: Apple cannot make their product lines fast enough to meet demand.

With the smart watch market soon upon us, you won't be wearing a 4 in monster on your wrist. It will be a cohesive ecosystem of products interfacing with one another, at varying sizes, to address the need at hand.

Sorry, but a 7in phablet held to my face is not a trend to make for making phone calls.

More states are moving to hands free phone calls so a larger/fat screen isn't even legal to muck with inside a moving vehicle.

An iPad Mini interfacing with GPS stuck on dash if you don't have the iOS integrated car experience is more than compensate.

Don't be surprised if Apple sells a bluetooth headset with a smart watch that is an actual Phone.

A reason for Apple NOT providing a display larger than 4 inches is cost. Think about who supplies Apple with displays. Charging Apple a higher price for larger iPhone displays would increase the price of the iPhone, which would make the iPhone less competitive price-wise.

Another reason could be suppliers choosing not to sell larger displays to Apple. It has been reported that some suppliers actually choose to not sell products to customers to keep them out of or delay them from entering a market. HTC has encountered this problem with at least one of its phones. Who is to say Apple has not encountered similar blockages when it comes to having a competitive advantage?

Sure Apple could enter the display manufacturing business, but how much time would that take AND how many lawsuits would be hurled at Apple to prevent and/or delay such a move?

Jack, you are correct about hindsight. One day the world will discover why Apple did not produce an iPhone with a display size larger than 4 inches when customers and analysts want larger displays.

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