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Galaxy S4 Event was as Hip as a Broken Hip

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There's been all this talk in the press lately about Apple's iPhone being for an older generation while Samsung's Galaxy is for the younger demographic. Ha! The Galaxy S4 event played out like a cheap 60's Vegas show gone awry. It was hip alright, like an old poor soul with a broken hip. Did Samsung's legendary innovation deliver a cutting edge new design tonight? Hell no: It was the Galaxy S3 repainted. In the end, Samsung built their event up to a fever pitch and simply blew it. Samsung can sure follow but they have a real problem leading. On the software side of the equation, Samsung had a few interesting new features such as Smart Scroll and Air Gesture. However, only time will tell if any of these features will provide real consumer value or just end up being nothing more than empty marketing gimmickry. I think Samsung's coolness just died a quick death tonight and the press that have been building them up for months now simply look like fools. If you have an opinion on this, I'd like to hear it.

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For a few reviews of the Galaxy S4, you could check out The Verge and CNET.

 

Comments

Karim Souman

I love this article it says exactly what I wanna say

Fred Flinderstone

Even after the s4 is long forgotten, people will remember this presentation years from now, becoming a part of tech lore, like the sweaty Balmer.

Dr poon

Samsung showed their true colors tonight. Their 'presentation', like their phone, was truly over the top, and not in a good way. It was huge, complicated, confusing and all done in exceedingly poor taste, from the cheesy acts to the smarmy host. It has been noted elsewhere that the 'show' was in many way degrading towards women in that it displayed, and embraced, many outdated sexual stereotypes. Samsung has a long history of sexism (see 'too smart for Amy') In addition it is a company that scrupulously steals other people's intellectual property. None of that is 'cool'.

Samsung are the opposite of 'cool'. They are repulsive.

Uwe

Just amazingly horrible…how can one blow a smartphone presentation … like that one

NWNirvana

You hit the nail on the head. It was a HORRIBLE presentation and horrible upgrades. They even started copying Apples apps and started using an S in front of everything like Apple does with i. They're really pathetic.

Rj_cardenas

Lol it's true Jack!

D. Mahoney

Lmao...I'm tired of the same old same old from apple. I'm switching!

Someone

'Legendary Innovation', could you name two innovations? Hehe. I know, you badly find some REAL innovation.
And yes, samsung died, they need to invest much more on annoying, massive and abusive marketing if they want to get something (and its budget for marketing was like the rest of makers all combined in 2012, including Apple's)

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