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Asian Apple Fans Cheer On Apple's All-New Red Friday Sale in Asia

1 - Asian Fans Cheer On Apple's All-New Red Friday Sale in Asia
In a rare move, U.S. electronics giant Apple Inc. held a one-day "Red Friday" sale Jan. 6 on its online store, targeting its fans in several Asian countries in celebration of the Lunar New Year.  


News from Focus Taiwan today quotes Apple as advertising the following: "Shop for Year of the Dragon surprises ... There's not a moment to lose. Today only, we're offering special pricing on Apple gifts."


Focus Taiwan goes on to state that "Apple fans in Taiwan, China, Hong Kong, Thailand, Singapore, South Korea, Malaysia and the Philippines can take advantage of the one-day promotion event.


In the past, Apple has mostly launched its large-scale shopping promotions in the United States and Europe. After racking up remarkable sales during the U.S. "Black Friday" shopping season late last year, however


The unusual shopping event signals that Apple has been becoming more and more interested in expanding its Asian presence, according to market analysts.


This marks the second time Apple has launched a special promotion in Asia. In 2004, the company offered a special promotion in Japan that received an enthusiastic market response.


For Apple, 2012 will be a critical year, as the world is watching to see whether it can maintain its high-tech game-changing status following the death last October of its legendary co-founder, Steve Jobs, the analysts said."


Although Apple hasn't stated anything officially on this new event as of yet, it would only stand to reason that we'll see Apple continue this tradition as they expand their Apple Store footprint further into China and surrounding Asian countries in the coming years. Marketing wise, it's the right move.


In other Apple related news out of Taiwan today, Shares of Catcher Technology Co., a Taiwan-based metal casing supplier to Apple, rallied Friday morning after the company reported better-than-expected sales for December, dealers said.


They said the latest revenue report showed the impact from the suspension of its operations in its Suzhou plant of China's Jiangsu Province had faded, adding many investors even have high hopes that the popularity of Apple's iPad and iPhone will further boost the Taiwanese supplier's sales.


As of 11:23 a.m., Catcher shares were up 5.46 percent at NT$154.50 (US$5.11) with 22.19 million shares changing hands, while the benchmark weighted index was down 0.46 percent at 7,097.87 points.


Catcher reported Thursday it posted NT$3.25 billion in consolidated sales for December, up 24.6 percent from November and also up 32.8 percent.


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Source: Focus Taiwan




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