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Apple Files Trademark for Giant "Apple Store" App Icon

1 Apple Inc, Apple Store App - Icon - Cover graphic June 2010 
On June 23, 2010, the US Patent & Trademark Office published Apple's latest trademark for their "Apple Store" App icon under application 85064849. Apple has filed their trademark under two distinct International Classes which basically covers computer software and online retail store services. The new Apple Store App was released on June 15, 2010. A few of the Apple Store App screenshots that are presented in this report illustrate the user's ability to easily shop for products and/or access various services such as One-to-One session reservations and so forth – right from your iPhone and/or iPod touch.


Apple's Trademark Application In-Part


2 - Apple Inc, Application-In-Part for Shopping Cart Icon 

Apple Trademark: International Class Details


International Class 009: Computer software for use in accessing information about and purchasing computer hardware, computer software, computer peripherals, consumer electronics and accessories; computer software for scheduling appointments.


International Class 035: Online retail store services featuring computer hardware, computer software, computer peripherals, consumer electronics and accessories.


Apple Supplied Drawing and Specimen


3 - Apple Inc - Apple Store App Icon for iPhone 

In International Classes 009 and 035, the mark was first used at least as early as 06/15/2010 and first used in commerce at least as early as 06/15/2010, and is now in use in such commerce. Apple submitted one specimen (for each class, yet the same specimen) showing the mark as used in commerce on or in connection with any item in the class of listed goods and/or services, consisting of a Screenshot of Applicant's online store where Apple's software can be downloaded.


4 - Apple Inc, TM Specimen for Apple Store Icon - June 2010 

Apple claims ownership of U.S. Registration Numbers 1114431, 2715578, 2926853, and others.


5 - Apple Store App Screenshots 

Notice: Patently Apple presents only a brief summary of new trademarks with associated graphic(s) for journalistic news purposes as each such trademark is revealed by the U.S. and/or other foreign Patent & Trademark Offices. Readers are cautioned that the full text of any patent and/or trademark applications and/or grants should be read in its entirety for further details.

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