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Apple Files for "iTunes Live" Trademark

1 - Cover - iTunes LIVE TM 
On Friday morning, a series of "Made for" trademarks from Apple's were published by the USTPO covering Apple's iPod, iPhone and iPad. In an unusual move by the USPTO, Apple's trademark filing for 'iTunes Live" was published yesterday, Saturday May 8, 2010. With that said, Apple's dual filings are found under applications 85030139 and 85030144 which are respectfully covered by International Classes 035 for "Online retail store services in the field of entertainment," and 041 for "Entertainment services."

Apple's Trademark Application In-Part

2 - iTunes Live TM application,B 

Apple's Trademarks: General and Graphical



Apple Trademark: International Class Details

International Class 035:  Online retail store services in the field of entertainment featuring prerecorded musical, audio and audiovisual content

International Class 041:  Entertainment services, namely, arranging and conducting of concerts and live musical performances

In International Classes 035 and 041, the mark was first used at least as early as 01/00/2008, and first used in commerce at least as early as 01/00/2008, and is now in use in such commerce. Apple submitted one specimen for each class (though the same example), as shown below, illustrating the mark as used in commerce on or in connection with any item in the class of listed goods and/or services,
consisting of a screenshot of their online retail store showing use of the mark.

5 - Apple's Specimen - iTunes LIVE 

Apple claims ownership of U.S. Registration Numbers 3398242, 3532063, 3213164, and others.


According to USPTO documents, Apple's trademarks were officially filed on May 04, 2010 - though only publically published sometime between late Friday May 7 and Saturday May 8, 2010.

Notice: Patently Apple presents only a brief summary of new trademarks with associated graphic(s) for journalistic news purposes as each such trademark is revealed by the U.S. and/or other foreign Patent & Trademark Offices. Readers are cautioned that the full text of any patent and/or trademark applications and/or grants should be read in its entirety for further details.

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