Dezeen, an online Architecture and Design Magazine, revealed Apple’s all-new events venue called ‘The Observatory’
Dezeen is an online architecture, interiors and design magazine based in London, with offices in Hoxton, as well as New York City and Shanghai. This morning Dezeen exclusively revealed photos of Apple's new events venue, which is built into the hillside at the Apple Park campus in California.
Set to officially open later today, The Observatory is the most significant building to be completed on the campus since the Steve Jobs Theater opened in 2017.
It’s been designed "as a contemplative space", the subterranean building will be used for launch events and to showcase the brand's latest technology.
Apple global head of design (real estate and development) John De Maio told Dezeen that "With its stunning views of the campus greenery and the mountains ringing the horizon, The Observatory truly is an extension of Apple Park, showcasing the best of California and the best of the natural environment around us."
The Observatory is embedded into the landscape with around 90 trees removed from the site and then replanted following the building's construction.
"The Observatory builds on Apple's commitment to sustainability and biodiversity, which is factored into every aspect of Apple Park. As with all Apple facilities, The Observatory is powered by 100 per cent renewable energy, including on-site sola. For more details, read the full report by Dezeen.