Apple Files for a Figurative Trademark in Europe and China that Represents a new Apple App Store Logo
Apple has filed for the figurative version of Apple App Store as noted in our cover graphic. Apple filed for this trademark in a least two regions: Europe (Warsaw) and China (Hong Kong). Apple filed for their trademark in three common International classes 9, 35 and 42 as detailed below:
Class 09: Computer software for use in browsing, searching, reviewing, purchasing, downloading, reviewing, and rating electronic computer games and computer software applications; computer software for use in searching and making purchases in online marketplaces for software applications.
Class 35: Association services, namely, promoting artistic and technological progress and achievement in the fields of entertainment, video arts, social media, computer software applications, computer games, digital marketing, and music; retail store services featuring computer software and electronic computer games provided via the Internet and other computer and electronic communication networks; retail store services featuring computer software and electronic computer games for use on computers, mobile digital electronic devices and other consumer electronic devices.
Class 42: Maintenance, repair and updating of computer software; providing a website featuring technical information relating to computer software; providing information concerning computer software development via the Internet and other computer and electronic communication networks; providing computer software consulting services; technical support services, namely, troubleshooting in the nature of diagnosing and repairing computer software problems; computer services, namely, providing search engines for obtaining data via electronic communications networks; providing temporary use of non-downloadable computer software and online facilities to enable users to program, organize and access audio, video, text, multimedia content and third-party computer software programs; Internet services, namely, creating indexes of information, sites, and other resources available on global computer networks for others; searching and retrieving information, sites, and other resources available on global computer networks and other electronic communication networks for others.
Apple filed their new trademark under number 019002365 in Warsaw, Poland for all of Europe.
Whether the new figurative "Apple App Store" trademark replaces the current version (as presented below) or is an added version, is unknown at this time.
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