A new analytical report this morning states that PC shipments (desktops, notebooks and workstations) in the United States grew 3.3% year-on-year to 16.7 million units in Q4 2023. The consumer segment drove much of the growth during the holiday season with an impressive growth of 15.1% year-on-year.

While HP was the leader in Q4-23 with close to 28% market share, Apple came in fourth spot with 16.9% annual growth, the highest in the group as presented below. Apple grew market share from 12.7% in Q4-22 to 14.4% in Q4-23.

Greg Davis, Analyst at Canalys: "With Windows 11 PC refresh, the introduction of AI-capable PCs and new budgets being set, 2024 bodes well for the commercial sector, which is expected to produce strong growth both this year and next.

Davis added that "The US is expected to lead in the adoption of AI-capable PCs as products across a variety of device and CPU vendors are set to be made available in the market throughout 2024."