Last week Patently Apple posted a report titled "Apple TV+ is Launching an Emmys 'Think Apple TV+ FYC' Space at Hollywood's Goya Studios in May to promote Apple shows & more." Today we're learning that Jon Stewart is the latest star to cancel promotional duties as part of the writers strike. The comedian has pulled an FYC event for his Apple series The Problem with Jon Stewart next week as the fallout from the strike continues.

Stewart was set to take part in a conversation about the second season of the Apple talk show on Monday May 8.

Other events are set to include a Bad Sisters event featuring Sharon Horgan, a Shrinking event featuring Jason Segel, an event with James Corden to promote Carpool Karaoke, a Schmigadoon! event and various other talks. 

While it’s not clear at this time whether other stars or shows will be pulling out of Apple's YFC event, it should be noted that "WGA [Writers Guild of America] rules prohibit members, of which Stewart is one, from promoting projects at FYC events. “You should let the company know you are prohibited from making these promotional appearances about your work until the strike concludes." Source.

While it's understandable for the actual shows to be put on hold until an agreement is ironed out between Hollywood's powers that be and the Writers Guild of America, cancelling events that are planned and designed to assist in building an audience for a show seems to be counter productive.

Archive: Apple TV News