Apple commemorates Black History Month with exclusive content and curated launches celebrating Black culture and community. Starting today, customers can show their support with this year’s Black Unity Collection, which includes a special-edition Apple Watch Black Unity Sport Loop, alongside a new matching watch face and iPhone wallpaper. Beginning in February, all-new activations — including a series of Apple Maps Guides created by the Smithsonian, TV and film collections curated by Dr. Jelani Cobb, and more will be available to explore. Additionally, through its Racial Equity and Justice Initiative (REJI), Apple is expanding its support of five organizations focused on uplifting Black and Brown communities by unlocking creative potential through technology.  

Apple Watch and iPhone

Members of Apple’s Black creative community and allies came together to develop this year’s Black Unity Collection and designed the new expressions inspired by the creative process of mosaic, celebrating the vibrancy of Black communities and the power of unity.

The Unity Mosaic watch face incorporates geometric shapes in green, black, red, and yellow, and the yellow accent can be personalized with other colors.

The Black Unity Sport Loop features the word “Unity” woven abstractly into the band using red, green, and black yarns that pay homage to the Pan-African flag, while a unique layering of yarns lends a sense of three-dimensionality to the letters.

• The Black Unity Sport Loop is available for order on apple.com and in the Apple Store app today, and will be available in select Apple Store locations beginning January 24 for $49 (US).
• The Black Unity Sport Loop is available in 41mm and 45mm sizes, and is compatible with Apple Watch SE, Apple Watch Series 4 or newer, and Apple Watch Ultra (45mm band only).
• The Unity 2023 watch face will be available next week, and requires Apple Watch Series 4 or later running watchOS 9.3, and iPhone 8 or later and iPhone SE (2nd generation) or later running iOS 16.3.

Additionally, the Unity Mosaic watch face incorporates geometric shapes in green, black, red, and yellow, and as the minutes change, each number uses pieces of other numbers to morph into new forms. iPhone users can also show their support with the new Unity wallpaper for their Lock Screen.

The Apple Watch Black Unity Sport Loop, watch face, and iPhone wallpaper are inspired by the creative process of mosaic, the vibrancy of Black communities, and the power of unity.

Apple Maps

The Smithsonian created a series of Guides in Apple Maps to spotlight key landmarks in the struggle for civil rights over the past century (1900-1957, 1960-1978, 1980-2020). Users can explore the Guides to learn more about the events, people, and places that have shaped the nation’s history.

Apple Maps invites users to explore key civil rights landmarks through Guides created by the Smithsonian.

For more on this, review Apple's full press release.