Apple is introducing new tools for Podcast Creators while allowing them to Directly Tap into Apple Podcasts Team for Assistance
A new report today states that Apple is going to be adding new tools for podcasters to track audience trends, as well as boosting support for podcast subscriptions, among other feature aimed at letting creators manage their podcast businesses on Apple Podcasts. The moves show that the Silicon Valley giant is getting more serious in making Apple Podcasts a more robust rival to Spotify.
Starting next month, all Apple Podcasts creators will be able to view metrics for show followers. From the Analytics tab in the Apple Podcasts Connect menu, creators will be able to view followers per show and see followers across shows. After selecting a show, they can view the number of New Followers netted over the last week, month, 60 days and all time. They can also see time listened as a percent of those following and not following the show.
To help creators grow subscriptions, Apple Podcasts is now letting podcasters customize their subscription banners with messages promoting channels and shows.
Starting today, all creators enrolled in the Apple Podcasters Program can now request direct guidance from the Apple Podcasts team to help do things like create a channel, set up their show for a subscription, learn about subscription best practices, understand subscription reports, and more.
Creators can also request support with transferring ownership of a podcast, creating an episode, or submitting a show. For more on this, read the full report by Variety.