Jon Prosser is an Apple product leaker that has a decent track record, minus a few complete misses. Yesterday Prosser posted a video titled "Apple is coming after me for LEAKS..." as presented in full below.

Prosser's latest leak, discussed in the video, is titled "Apple Making Employees Wear Police-Grade Body Cams in Response to Leaks." It's a self-serving "leak" to be sure. But if you're a Prosser fan, then it's pure entertainment.

The rumor world basically relies on three big leakers: Ming-Chi Kuo, Mark Gurman of Bloomberg and now Jon Prosser. Unless the original sources of all major leaks are caught in some form of illegal exchange, the three big leakers will continue to report on leaks unabated. Hell, even if they caught more leakers, more would come to fill that media gap. It's unfortunately the nature of today's media.  

If Apple really wants change, then they could always lobby for the end Section 230 of the Communications Decency Act (commonly known as "Section 230"). Theoretically the end of Section 230 could better protect Apple's patented innovations and force social media to kill leaks on legal grounds. But that's not going to happen any time soon, if ever.

So, whether you like Jon Prosser (or any other leaker) or not, as long as he's not caught paying leakers for unreleased product information, Apple is forced to deal with this issue of leaks internally and abroad.

In the end, it's hard to take Apple's concerns on this issue to heart. I fully understand that if you're a purist, then you view rumors as taking away 75% of the surprises at any given Apple Event. And, yes, rumors help the competiton prepare new products with features that they believe Apple will release.

Yet, in my view, that's the price that has to be paid to keep the Apple hype-train humming 365 days a year that Apple greatly benefits from. Rumors keep Apple fans engaged and creates a desire for future products. How can that be bad?

Let us know on our Twitter feed where you stand on the issue of product leaks.