A new report today notes that Apple is developing a drama series based on the early life and career of NBA superstar Kevin Durant.
According to Variety, the drama series is Titled 'Swagger,' inspired by Durant's youth basketball experiences. It will explore the world of Amateur Athletic Union (AAU) basketball and the lives of the players, their families, and coaches.
The series will be produced by Brian Grazer and Ron Howard's Imagine Television along with Durant's Thirty Five Media. Durant and Grazer will executive produce, along with Imagine's Francie Calfo and Thirty Five Media's Rich Kleiman.
Reggie Rock Bythewood will write and direct. Bythewood previously collaborated with Imagine on the Fox limited series 'Shots Fired,' which he created. His past credits include co-writing the screenplay for the Notorious BIG biopic 'Notorious.' For more on this, click here.
Keeping Track of Apple's Worldwide Video News
The activity of Apple's Worldwide Video project began to get some traction back in December 2017 and it has since picked up steam in 2018. Below is an ongoing list of content deals and personnel additions that have been made to date.
Feb. 13, 2018: Apple Worldwide Video is developing a new Sports Drama Series about NBA Star Kevin Durant
Feb. 02, 2018: HBO won the Bidding war with Apple for New J.J. Abrams new TV Drama called "Deminmonde"
Jan. 27, 2018: Apple Worldwide Video Hired Dana Tuinier as its Creative Executive to Work on their new 'Hello Sunshine' Comedy & more
Jan 25, 2018: Apple Scoops up the Rights for a TV Project from Damien Chazelle, Oscar Winning Writer/Director of La La Land
Jan. 17, 2018: Apple and Google in Bidding War for new J.J. Abrams TV Series about a Monstrous Oppressive Force
Jan. 13, 2018: Apple Hires Two Experienced Entertainment Industry Veterans to Bolster the Organizational side of Apple Worldwide Video
Jan. 11, 2018: Apple has Picked Up their Third Content Series in the Last Week
Jan. 05, 2018: Apple Worldwide Video Gives the Green Light to a new 10 Part Docuseries called 'Home'
Jan. 04, 2018: Apple Worldwide Video Lands First Development Project for a Crime Story Starring Octavia Spencer
Dec. 06 2017: Apple Worldwide Video Hires Michelle Lee who was behind a Number of Shows on NBC, Hulu and CBS
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