Earlier today we posted reports on Apple's Financial Conference Call this Thursday and the good news coming out of China that Apple has gown their business 40% in the last quarter. As the morning kicked in, brokers were still reacting to the commentary from Apple that iPhone X pre-orders were off the Charts and showing their bullishness by pushing Apple's stock (AAPL) to a record of $168.07/share which will of course fluctuate during the day.

Daniel Ives, a well-known sector analyst, raised his forecast on Monday for pre-orders by 10 million, and several other analysts talked up sales over the next year.

In a note, Ives of research house GBH Insights, raised his pre-order demand expectations for the iPhone X to 50 million units from 40 million, calling the first stage of the iPhone X release a "stellar success".

"With the official launch of iPhone X in Apple retail stores slated for this Friday, Nov. 3, we anticipate very high demand globally with limited supply of iPhone X on hand," Ives said.

Wall Street is bullish on Apple with 31 of 38 brokerages rating the stock "buy" or higher. Their median price target of $180 projects a market cap of nearly $930 billion for the iPhone maker. Read the full report here.

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