Canada's largest sport retailer known as Sport Chek' is now selling Apple Watch / Nike + along with Apple Watch series 1 and 2 aimed at fitness fans in general and now swimmers specifically now that the Apple Watch is more water resistant. The new Sport Chek ads began hitting the market last week as noted below. Is this a new marketing trial for Apple partnering with sports retailers? Sport Check may be the first sport chain retailer to sell Apple Watch, but I doubt it'll be the last.

Canadians could check out the new Sport Chek web page dedicated to Apple Watch here for more information and to shop online.

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