According to a new ABI report, Apple's MacBook Air continues to lead all ultraportable PCs. The ultraportable category covers netbooks, laptops, Chromebooks and ultraportable PCs. Considering that Apple is leading in this very important mobile device category, it's odd that ABI refused to show their typical leader charts that they're so famous for so that we could actually see how wide a lead Apple's MacBook Air really has. Perhaps it was just too embarrassing to show.
The report further noted that the recent launch of Windows 10 in 2H 2015 has many PC OEMs holding their breath that the revamped operating system software will trigger a replacement opportunity for aging laptops.
Assuming that the free upgrade promotion to Windows 10 OS offered by Microsoft is successful, much of the Windows installed base are likely to use their current computer hardware for at least a while longer. Though many Window users have held on to their Windows 7 machines for all too long and so this group may surprise market watchers.
Apple's CEO Tim Cook noted during their latest Financial Conference Call that in general, Apple continued to defy the industry trend with a growth rate of 9% in a market that IDC measured recently as contracting by 12%.