Apple iPhone shipments worldwide grew +35% year-over-year in Q2 2015, as the bigger iPhone 6 and 6 Plus continued to gain momentum, while older models are fading away. The larger-sized iPhone 6 Plus kept the highest share since launch, signifying its high popularity while two-year-old iPhone 5S stayed at the lowest level in two years. Samsung introduced new smartphones yesterday in order to counter the trend that the iPhone 6 Plus is enjoying. Samsung made several references during their keynote yesterday that it was them who first created the phablet market. They sounded like sad puppies looking for attention.

The specific iPhone shipment numbers and relative share by each model from the original through to the iPhone 6 Plus could be found in Strategy Analytics' new report written by Linda Sui here.

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