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Samsung's NAND Market Share Crashes to New Two Year Low

10. News
The bad news just keeps on pouring in for Samsung. We reported yesterday that Samsung's mobile profits fell off a cliff, down 74%, and that Samsung was now operating in emergency mode. Today the Korean press is reporting more bad news and this time around it's about their NAND Flash business.

 

Despite a rumor that Samsung had landed NAND Flash orders from Apple for the iPhone 6, we now know that's not the case. The iFixit teardown of the iPhone 6 revealed NAND Flash from SanDisk and the teardown for the iPhone 6 Plus revealed that the NAND Flash came from SK Hynix.

 

The end result of Samsung being locked out iPhone 6 business directly links to Samsung's NAND Flash business falling to a new two year low.

 

The Korean report noted that "Samsung Electronics Co.'s global share in the NAND flash market declined to below 30 percent in more than two years, data showed Wednesday, as the tech giant is struggling to retain its top spot against rivals amid a profit slide."

 

And it's not just Apple NAND Flash suppliers who have gained over Samsung, Toshiba's revenue relating to their NAND business rose dramatically by 23.7% for Q3.

 

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