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Forbes Ranks Apple as the Number One Brand on the Planet

10PX. Patently Xtra
Forbes confirms what we already know:
Earlier we reported that Apple torpedoed Samsung in China for top smartphone brand. Apple being the leading brand is obviously contagious, as Forbes just announced that Apple is the World's top brand. It never gets boring to read that your favorite brand is number one, again.

 

Forbes writes that "When it comes to charging a premium price and moving product, no one does it better than Apple. There are other phones and tablets that are functionally comparable or arguably better than the iPhone and iPad, but the Apple brand carries tremendous weight and credibility, and customers are willing to pay up for that."

 

2AF FORBES, APPLE NUMBER 1

Forbes surprisingly noted that Microsoft came in at number two and Google at number three. To round off the top ten, Forbes listed the following in order: #4 Coke; #5 IBM; #6 McDonald's; #7 GE; #8 Samsung; #9 Toyota; and #10 Louis Vuitton. You check out the other leading brands on Forbes list here.

 

We previously reported that Brand Finance had stated that Apple's brand value was higher than the cost of the Apollo Space Program.  

 

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