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1 - Cover - revised iTunes Logo - Sept 17, 2010 - iTunes logo was revised for iTunes 10 
On September 17, 2010, the US Patent & Trademark Office published Apple's latest trademark filings for the revised "iTunes" logo under applications 85128276 and 85128460. Apple has filed their trademark under five different and distinct International Classes. The details within each classification are presented in our report and cover a wide range of matters including music, media players, set-top-boxes, retail stores, telecommunications and entertainment. The filing also adds a new social networking classification. The new classification covers Apple's recently added "social network for music" service called Ping. Apple's iTunes is all about buying, playing and syncing your media content in a cool and simple way.


Apple's Trademark Application In-Part


2 Apple Trademark - Application In-Part - iTunes 

Apple Trademark: International Class Details for 85128276


International Class 009: Computer software for use in authoring, downloading, transmitting, receiving, editing, extracting, encoding, decoding, playing, storing and organizing text, data, images, audio files, video files, electronic publications, and electronic games; computer software for personal information management; computer software for use in recording, organizing, transmitting, manipulating, and reviewing text, data, audio files, video files, electronic publications, and electronic games in connection with computers, handheld computers, tablet computers, television set-top boxes, music players, video players, media players, cellular phones, and portable and handheld digital electronic devices; database synchronization software; computer software for accessing, browsing and searching online databases; computer software to enable users to program and distribute audio, video, text and other multimedia content via communications networks; computer software for identifying, locating, grouping, distributing, and managing data and links between computer servers and users connected to electronic communications networks


Apple Trademark: International Class Details for 85128460


International Class 009: Retail store services in the field of entertainment, namely, electronic publications, audio, video, and multimedia content provided via the internet and other computer and electronic communication networks; online retail store services in the nature of subscriptions to electronic publications, audio, video, and multimedia content provided online and via electronic communications networks


International Class 035: Telecommunications services; communication by computer; provision of telecommunications connections to computer databases and the Internet; transmission of data and of information via electronic communications networks; provision of connectivity services and access to electronic communications networks, for transmission or reception of text, audio, video, and multimedia content; electronic transmission of streamed and downloadable text, audio, video, and multimedia content via computer and other communications networks; providing on-line chat rooms, bulletin boards and community forums for the transmission of messages among computer users; web casting services; broadcasting or transmission of radio and television programs; streaming of audio and video content via the internet.


International Class 041: Entertainment services, namely, providing information, databases, and directories featuring music, videos, television programs, motion pictures, current event and entertainment news, books, magazines, newspapers, sports, games, cultural events, and entertainment-related programs; arranging and conducting of exhibitions, workshops, seminars and conferences; arranging and conducting of concerts and live musical performances, sporting events, and cultural events; providing prerecorded audio and audiovisual content, text, information and commentary in the nature of classes, lectures, podcasts and electronic publications in the fields of K-12 education and university-level subjects and topics of general interest; publishing of electronic publications.


International Class 042: Providing search engines for obtaining data via communications networks; providing temporary use of on-line non-downloadable software to enable users to program text, audio, video, and multimedia content; internet services, namely, creating indexes of information, sites and other resources available on global computer networks for others; searching, browsing and retrieving information, sites, and other resources available on global computer networks and other communication networks for others; providing on-line facilities, via a global computer network, to enable users to program text, audio, video, and multimedia content.


International Class 045: Online social networking services; providing a social networking website.


Apple Supplied Drawing and Specimen


3 - iTunes - new version Sept 2010, application sept 17, 2010 

In International Class 009, the mark was first used at least as early as 09/01/2010 and first used in commerce at least as early as 09/01/2010, and is now in use in such commerce. Apple submitted one specimen showing the mark as used in commerce on or in connection with any item in the class of listed goods and/or services, consisting of a screen capture of website showing use of the applied-for mark.


4 - Apple Specimen 

Priority based on foreign filing: Applicant has a bona fide intention to use the mark in commerce on or in connection with the identified goods and/or services and asserts a claim of priority based on Jamaica application number 56426, filed 08/31/2010.


INTENT TO PERFECT 44(d): At this time, the applicant intends to rely on Section 44(e) as a basis for registration. If ultimately the applicant does not rely on Section 44(e) as a basis for registration, a valid claim of priority may be retained.


Apple claims ownership of U.S. Registration Number 2935038.


Notice: Patently Apple presents only a brief summary of new trademarks with associated graphic(s) for journalistic news purposes as each such trademark is revealed by the U.S. and/or other foreign Patent & Trademark Offices. Readers are cautioned that the full text of any patent and/or trademark applications and/or grants should be read in its entirety for further details.



Logo Design

I like this new iTunes icon design work even though it's a small change. Thanks for sharing the news about this.

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