Apple was been granted a series of four design patents for their EarPods in Hong Kong China under numbers 1300311.4M001 – 4M004. Three of the designs include various line art versions of Apple's EarPods while the fourth covers the EarPods in a series of photos from every conceivable angle. The designs are now protected until 2018 in Hong Kong. Our report provides you with a series of jumbo graphics and photos of the EarPod designs along with an introductory video from an event in 2012.
In a new Bloomberg report published yesterday it was revealed that Swatch Group AG, the world's largest watchmaker, said it has taken action against Apple over the most valuable technology company's use of the iWatch label, which it says is too similar to its own iSwatch product. Yet when you check their website, there's no prominent smartwatch to be found anywhere and they admitted last year that they "didn't intend to become a big player in this field." While their paranoia of Apple obtaining the "iWatch" brand, the fact is that more than 22 companies already own the brand name. And beyond all explanation, Apple keeps applying for this trademark. In fact, they just filed for this trademark in Korea last month.
Today the US Patent & Trademark Office published four of Apple's latest registered trademarks covering iOS 7 icons for the iTunes Store, Music, Voice Memos and Safari. The four were officially granted to Apple late yesterday. Apple's iOS 7, which was released on September 18, 2013, included a redesigned user interface led by Apple's Senior VP of Design Jony Ive. The newly registered icons reflect just a few of the icon updates.
Patently Apple has discovered that Apple has been granted two design patents for their new Mac Pro in Hong Kong China. Apple filed for these design patents just days before officially putting the Mac Pro on sale. Today, China's Hong Kong IP Office published Apple's granted design patent documentation. During Apple's 2013 Worldwide Developers Conference (WWDC) opening keynote on June 10, 2013, Apple's VP of Worldwide Marketing Phil Schiller introduced the radically redesigned Mac Pro. In a radical departure from the previous designs, the new Mac Pro's cylindrical design was wildly applauded. The Mac Pro is assembled in Texas in a state of the art facility using robotics.
Back in November Apple filed four iBeacon trademark applications which covered future financial services, e-commerce, consumer loyalty programs and much, much more. Today, the US Patent & Trademark Office published three new Apple trademark applications covering the iBeacon icon in color and black and white. The applications were actually filed on April first but were delayed in being published to the public until today. Whether they wanted to avoid April fool's day is unknown at this time. Apple filed their icons under two International Classifications covering a wide range of applications including, advertising, business services, retail store services and a car audio apparatus which likely translates into being a part of Apple's CarPlay.
On April 01, 2014, the European Patent & Trademark Office published Apple's latest registered trademark for "Lighting." The oddity to this is that it was actually registered months ago. While the European Office can give the excuse that they've undergone an extensive online site overhaul this year, their timing of this registration news is ridiculously late. Apple's original trademark filing in the US only covered International Class 009 whereas their European trademark is now officially covering four new classes with extensive detailing covered in our report.
Apple filed for new iOS 7 icons in the US this past week and we covered their filings in four separate reports (01, 02 and 03) including a bizarre abandonment of their iMovie icon that they had just filed for the day before. Today, we discovered that Apple has mirrored those filings in Hong Kong China as well as adding three additional icons to the list. Our report covers Apple's new icon filings in China as well as a newly granted design patent for their iOS 7 keypad for iPhone.
We reported on Monday that Apple had just filed for new iOS icons. Apple's purple stared iMovie was one of the first trademark applications filed with the US Patent and Trademark Office (USPTO). Today, USPTO revealed Apple's "Request for Express Abandonment" of the iMovie icon. The reasoning for the express abandonment of the icon is unknown at this time.
On March 25, 2014, the US Patent & Trademark Office published four of Apple's latest trademark filings pertaining to refreshed icon designs for Pages, Numbers and Keynote Apps for both iOS 7 and OS X Mavericks. Our report provides you with jumbo icon graphics creatively joined with miniature versions of Apple's "previous" designs so that you could see how dramatic some of the changes really are. Apple's shift to a digital-styled pen for their new Pages icon is a curious choice of design. Perhaps one day it'll actually mean something.
On March 25, 2014, the US Patent & Trademark Office published one of Apple's latest trademark filings for a special detailed word mark related to their iOS app "Pages." USPTO filed the application under number 86227771. Our report covers Apple's application in-part, their special Pages image and its corresponding specimen page.
On March 24, 2014, the US Patent & Trademark Office published Apple's latest trademark filings relating to icons for iPhoto OS X and iOS 7 along with the iMovie icon for iOS 7. Apple's new iOS 7 icons reflect the new flat design that was launched in concert with the iPhone 5S in 2013. The three filings were originally filed last week according to USPTO's documentation with all of them filed under International Class 009.
Apple has filed for the trademark of "True Tone" in Hong Kong China. The trademark pertains to the new iPhone 5S camera flash supporting the backside iSight camera. According to the document, Apple's priority filing for this trademark was made in Jamaica. The trademark seeks protection for an "optical apparatus, namely camera flashes." Update March 11, 2014 2:15 AM MST with U.S. TM Info.
Today Apple introduced "CarPlay," that will debut at the Geneva International Motor Show this week. Apple kept their true brand name under wraps until the very last moment. In June Apple introduced the new infotainment system as "iOS in the Car." Today, Apple's new branding of CarPlay takes center stage. However, did they secure their new branding? Information that Patently Apple has discovered in Europe suggests that the trademark was filed by another company as far back as May 2013 in Trinidad and Tobago as a priority filing. This happens to be the very same tactic that has been used by Apple for years. Is this other company an Apple shell company or will Apple have to negotiate to keep this new trademark alive?
According to a December 2013 CNET report, more than half of Samsung's 62,000 engineers are now working on software. Samsung's co-CEO Boo-keun Yoon stated that "Software is something that we're working on continuously. These days, hardware is important, but that is not enough." That's because Samsung's future will rest upon how well its products work together, which is all about the software. With the World Mobile Congress trade show kicking off on Monday, Samsung's timing of three trademark applications in the US tells us about one of the software services that they're likely to introduce: Milkmusic.com.