We reported on Monday that Apple had just filed for new iOS icons. Apple's purple stared iMovie was one of the first trademark applications filed with the US Patent and Trademark Office (USPTO). Today, USPTO revealed Apple's "Request for Express Abandonment" of the iMovie icon. The reasoning for the express abandonment of the icon is unknown at this time.
On March 25, 2014, the US Patent & Trademark Office published four of Apple's latest trademark filings pertaining to refreshed icon designs for Pages, Numbers and Keynote Apps for both iOS 7 and OS X Mavericks. Our report provides you with jumbo icon graphics creatively joined with miniature versions of Apple's "previous" designs so that you could see how dramatic some of the changes really are. Apple's shift to a digital-styled pen for their new Pages icon is a curious choice of design. Perhaps one day it'll actually mean something.
On March 25, 2014, the US Patent & Trademark Office published one of Apple's latest trademark filings for a special detailed word mark related to their iOS app "Pages." USPTO filed the application under number 86227771. Our report covers Apple's application in-part, their special Pages image and its corresponding specimen page.
On March 24, 2014, the US Patent & Trademark Office published Apple's latest trademark filings relating to icons for iPhoto OS X and iOS 7 along with the iMovie icon for iOS 7. Apple's new iOS 7 icons reflect the new flat design that was launched in concert with the iPhone 5S in 2013. The three filings were originally filed last week according to USPTO's documentation with all of them filed under International Class 009.
Apple has filed for the trademark of "True Tone" in Hong Kong China. The trademark pertains to the new iPhone 5S camera flash supporting the backside iSight camera. According to the document, Apple's priority filing for this trademark was made in Jamaica. The trademark seeks protection for an "optical apparatus, namely camera flashes." Update March 11, 2014 2:15 AM MST with U.S. TM Info.
Today Apple introduced "CarPlay," that will debut at the Geneva International Motor Show this week. Apple kept their true brand name under wraps until the very last moment. In June Apple introduced the new infotainment system as "iOS in the Car." Today, Apple's new branding of CarPlay takes center stage. However, did they secure their new branding? Information that Patently Apple has discovered in Europe suggests that the trademark was filed by another company as far back as May 2013 in Trinidad and Tobago as a priority filing. This happens to be the very same tactic that has been used by Apple for years. Is this other company an Apple shell company or will Apple have to negotiate to keep this new trademark alive?
According to a December 2013 CNET report, more than half of Samsung's 62,000 engineers are now working on software. Samsung's co-CEO Boo-keun Yoon stated that "Software is something that we're working on continuously. These days, hardware is important, but that is not enough." That's because Samsung's future will rest upon how well its products work together, which is all about the software. With the World Mobile Congress trade show kicking off on Monday, Samsung's timing of three trademark applications in the US tells us about one of the software services that they're likely to introduce: Milkmusic.com.
The US Patent & Trademark Office officially published Apple's latest trademark filing for "Touch ID," which was filed earlier in the week. For those unfamiliar with Apple's Touch ID, it's a fingerprint recognition feature, that's currently available on the seventh generation of iPhone, the iPhone 5S. Touch ID is heavily integrated into iOS 7 allowing users to unlock their phone, as well as make purchases in the various Apple digital media stores. Apple's Vice President of Marketing Phil Schiller announced the new Touch ID feature at Apple's iPhone media event on September 10, 2013. It's fully expected that Apple's Touch ID security feature will be integrated into additional hardware beyond the iPhone 5S sometime later this year. Report Updated at 1:15 PM PST.
It was 30 years ago today that Steve Jobs and Steve Wozniak introduced the Macintosh – the personal computer with a graphical user interface, a mouse and a personality that gave birth to the desk top publishing revolution. On January 24, 1984, Steve Jobs proudly introduced the Macintosh. Today, Apple's homepage is dedicated to celebrating the Macintosh's Thirtieth birthday with special segments and videos.
On November 15, 2013, the US Patent & Trademark Office published Apple's latest trademark filing for their iOS 7 Newsstand icon. Apple's Newsstand is a built-in application on iOS devices. It's dedicated to downloading and displaying digital versions of newspapers and magazines. In September Apple released the newly redesigned iOS 7 which included new icon designs. Newsstand is only one of the new designs. Apple's filing includes a jumbo image of the new icon.
Today the US Patent & Trademark Office published four of Apple's latest trademark filings for "iBeacon." iBeacon is an Indoor positioning system that Apple calls "a new class of low-powered, low-cost transmitters that can notify nearby iOS 7 devices of their presence" According to tech guru Steve Cheney, "Apple's push into iBeacon could enable it to run away in this market while still standardizing on a completely open platform and developer environment." Cheney also notes that iBeacon is currently in every single iPhone dating back two years. In addition to indoor positioning, Apple's trademark filings for iBeacon reveal a direct connection to future iWallet financial services.
On November 7, 2013, the US Patent & Trademark Office published Apple's latest trademark application for "iPad Air" which debuted on October 22. Apple also filed three patent applications of minor interest today covering crack resistant plastic for the iPhone 5C, multi-step laser patterning and more.
With absolutely no explanation or reasoning, Apple abandons OS X Mavericks trademark in Canada. Was it a mistake by Apple legal or their Canadian agent Baker & McKenzie LLP? Is it a Canadian issue or is it a sign of things to come for the trademark? The abandonment notice was officially published on October 28, 2013 in regard to trademark filing 1648792.
Today, the US Patent & Trademark Office published Apple's latest registered trademark for "Designed by Apple in California" which was officially filed last Sunday. Apple first filed for this trademark earlier in the month in both Europe and Hong Kong China. In Apple's US filing they presented USPTO with a jumbo photo specimen illustrating their trademark on the inside of Apple's new iPhone 5S Packaging. Apple's new trademark first appeared during a promotional TV ad video presented to their developers at the WWDC event held in June.
Yesterday Apple filed for the "OS X Mavericks" trademark in both Europe and Hong Kong China only a day after it was officially launched during Apple's special event held on Tuesday. Today, Apple has filed for three iOS 7 icon trademarks in addition to one for "Designed by Apple in California. Update Oct 25, 2013: Apple filed for Mavericks
in the US this morning under number 86097345