Last Thursday the US Patent & Trademark Office published a patent application from Apple that reveals that they're seeking protection for a newly advanced five axis robotic arm used in the manufacture of their new Mac Pro. Apple's Senior Vice President Operations Jeff Williams states in a video presented below that in order to make the advanced Mac Pro Tower, Apple had to pioneer entirely new processes. Of course one of them relates to Apple's new robotic arm. In the end, Apple is showing us the insane depths that they're willing to go so as to create an amazingly original desktop computer. How many companies other than Apple would go to such lengths to design a new desktop today in the midst of the mobile revolution? None. Apple just thinks different. Designing cool products is just in their DNA.