Social networking on sites like LinkedIn and Facebook are a huge success with today's in-crowd. Today's social apps typically use matching algorithms to match members with members who are deemed compatible by with their interests and values. As of today, Apple has tippy-toed into this arena with their introductory social network for music called Ping and will be wholly embracing Twitter in their upcoming iOS 5 operating system this fall. But it doesn't look like Apple is satisfied just yet. A new patent application that surfaced today indicates that Apple is working on a new iOS based social networking app that will use a few new methods for matching people up. They include uniquely sharing data from your iOS device as well as sharing location data on several levels. The app could identify where you currently are, like a club, but also inform others where you've been such as Paris, New York or events like Macworld or Apple's WWDC so as to provide potential new friends with an ice-breaker for conversation. Apple's proposed app is an odd entry and one that appears to only represent a single part within a larger app framework for a future more complete social networking app. For now, it's interesting but half baked.
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