
A new rumor that is now breaking states that Apple may have acquired a new high-end 3D mapping company that uses true photorealistic visuals which could integrate augmented reality. The company known as C3 Technologies already has the technology running on an iPad that was noted in a February 2011 video demonstration. The technology originated from a Swedish Military spin-off company that used the realtime photorealistic technology on their fighter planes.
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On August 18, 2011, the US Patent & Trademark Office published a patent application from Apple that reveals one of the next chapters for Apple's "Map + Compass" iOS feature. In the future, you'll be able to capture an intersection on your iPhone's camera and do a search based on that image. If you're looking for the Golden Gate Bridge while visiting San Francisco, Apple's Maps + Compass feature will be able to superimpose the directions from your current location to where you want to go. It will include turn by turn instructions according to Apple's documentation. Apple's hire of founder and CEO of PlaceBase, an advanced digital mapping firm, illustrates just how eager they are in advancing Maps + Compass for iOS devices with augmented reality. In fact, in typical Apple fashion, their new augmented application features will go far beyond just software. Apple has clearly indicated that they're developing a new interactive augmented reality 3D display that is considered to be a smart transparent display. This is what creates Apple's "Magic" product feature declarations when introducing a new product feature that drives the competition and critics crazy. Now you know that it's magic for very sophisticated reasons. It's a perfect blend of advanced hardware and software that few could match.
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Last Thursday a number of very interesting patents surfaced at the US Patent and Trademark Office that Patently Apple amply covered. Yet a couple of minor yet interesting patent applications came to light that we thought shouldn't go unreported. The first one covers a new schematic mapping system for iOS devices, especially those with smaller displays such as the iPhone and iPod touch. The new schematic mapping technology will present maps that are very much like those that you'd see in a typical subway station. While the subway track itself may actually twist and turn from station to station, a typical subway map only represents the subway route as being in a straight line. Apple wants to simplify the mapping-out of routes for users by providing schematic routes to destinations. The second patent is an interesting one for business travels who would like their iPhone to carry a secondary mobile profile so that they could operate it in a foreign country without roaming charges.
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In early June a patent application from Apple surfaced describing a very sophisticated infrared camera system. One of the key aspects of that patent was its potential use with portable devices like an iPhone in places like a museum. The patent discussed the interrelation between an infrared camera in a future iPhone working seamlessly with infrared emitters located throughout a museum, for example. In that scenario, the iPhone user would hold their iPhone up to shoot a video or photograph an artifact while the museum's infrared emitter would send additional information to your iPhone describing said artifact. Marrying the live photo or video with descriptions of the artifact would appear as a seamless image on your iPhone. It would be like having a private tour guide of the museum with you at all times. Today, another piece of that puzzle came together in a new patent application from Apple describing the use of dual transparent displays working in conjunction with dual backside device cameras to provide users with the ultimate augmented reality application.
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On June 2, 2011, the US Patent & Trademark Office published a patent application from Apple that revealed various concepts behind a newly advanced next generation camera system that could employ infrared technology. On one side, the new system would go a long way in assisting the music and movie industries by automatically disabling camera functions when trying to photograph or film a movie or concert. On the other hand, the new system could turn your iOS device into a kind of automated tour guide for museums or cityscapes as well as eventually being an auto retail clerk providing customers with price, availability and product information. The technology behind Apple's patent application holds a lot of potential.
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