It's being reported that former White House press secretary Jay Carney is reportedly in the running to be Apple's next PR chief. Apple's been looking for a new PR head ever since Katie Cotton, the 'Queen' of PR Tech retired back in May and Carney just might fill the bill just right. In another rumor that surfaced yesterday we learned that an analyst is claiming that Apple may delay the 5.5 inch iPhone until early 2015. If that were to happen, it may be more strategic than you think.
Earlier last month it was reported that Apple was looking for a friendlier, more approaching PR chief as several other candidates are being considered. The original news came from Recode, though some simply don't buy Carney's chances for the position.
In other minor news, there's a new report from KGI Securities analyst Ming-Chi Kuo stating that Apple's iPhone 6 may be delayed into 2015. My first reaction to this news was that the rumors about the production of the iPhone 6 to date would challenge that positon. Then again, there could be a grain a truth to that rumor which would make sense strategically - beyond production delays.
Every year the Mobile World Congress trade show is held in Barcelona and it's the largest and most influential mobile phone show on the planet. It's here where the likes of Samsung, LG, HTC and others try to one-up Apple's latest iPhone. Apple has never attempted to challenge their competitors at this event which drums up a tremendous amount of free PR that works against Apple.
If Apple were to strategically hold an event in and around the time of the Mobile World Congress event, which is going to be March 2-5, 2015, they'd be able to capture more free-press PR while killing some of the buzz that Google's Android OEMs usually benefit from.
While Apple's iPhone 6 may still arrive this fall as previously forecasted, a delay of the larger iPhone 6 into March 2015 would be just fine, if not welcomed.