On March 20, 2013, the US Patent & Trademark Office approved and published Apple's latest registered trademark for "iAd" under registration number 4,305,923. Apple originally filed their trademark application 21 months ago on June 21, 2011. Apple's iAd was created after their acquisition of Quattro Wireless in March 2010 and officially announced as a new service during Apple's WWDC in June 2010. For more information, visit Apple's iAd website.
Apple's Registered Trademark Certificate for "iAd"
Apple's International Class Details for iAd
International Class 009: Computer software development tools; computer software for creating and transmitting advertisements
International Class 035: Advertising, marketing, and promotion services; advertising and marketing consultation, namely, providing assistance in the development of creative and strategic advertising and marketing for others; providing business and commercial information in the field of marketing and advertising over computer networks and global communication networks; business services, namely, dissemination of advertising for others via computer networks and global communication networks
International Class 038: Electronic transmission and streaming of audio, audiovisual, digital media content, and media advertising communications via cellular telephone and cellular data services, the Internet, and global and local computer networks to computers, mobile telephones, tablet computers, digital media players, and other mobile digital devices
International Class 042: Application service provider (ASP) services featuring computer software development tools and computer software for creating and transmitting advertisements; provision of information, advisory and consultancy services relating to all the aforesaid services.
Patently Apple presents a basic summary of new trademark filings with their associated graphics for journalistic news purposes as each such trademark is revealed by the U.S. and/or other foreign Patent & Trademark Offices. This category covers a few Industrial Design reports each year while others could be found in our granted patent archives. Readers are cautioned that the full text of any trademark application should be read in its entirety for further details. About Comments: Patently Apple reserves the right to post, dismiss or edit comments.