On August 15, 2011, the Patent & Trademark Office in China has published Apple's latest figurative trademark application for "Smart Cover" under application 302003147. Apple has filed their figurative trademark under International Classes 9 and 18 which covers such things as covering cases, sleeves, sheaths, and pouches for computers as well as business cases.
Apple's Figurative Trademark for Smart Cover
Apple's mark consists of the configuration of a protective case for an electronic device. Apple claims the 3-dimensional shape as shown in the representation as an element of the trade mark.
Apple's Trademark Application In-Part
The actual trademark name for Apple's "Smart Cover" has already been filed in Canada, the US, Europe and China.
Notice: Patently Apple presents a basic summary of new trademark filings with their associated graphics for journalistic news purposes as each such trademark is revealed by the U.S. and/or other foreign Patent & Trademark Offices. This category covers a few Industrial Design reports each year while others could be found in our granted patent archives. Readers are cautioned that the full text of any trademark application should be read in its entirety for further details.
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Interesting News Tid Bit: MacRumors posted a report on Sunday about a Telephonic MacBook Pro prototype. Whether this ever comes to market is unknown at this time, but Apple has been working on this for some time now (see one, two and three) and has even been granted a patent for such a beast. The latest design hides the MacBook antenna internally which sounds like Apple. Time will tell.