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July 11, 2011

Comments

Great! They patented the tech behind in-text advertising.

Maybe outfits like Vibrant and Kontera will become less profitable and disappear when Apple begins to demand license fees.

This would be great for my learning to read toddler!

-Chris
FOM

This puts a new light on one of your other recent reports:

http://www.patentlyapple.com/patently-apple/2011/06/future-ipads-to-implement-vicinity-sensors-for-enterprise-use.html

Seems that they've been doing trials in the UK this year too:
http://www.afterdawn.com/news/press_releases/press_release.cfm/4530/rosum_corporation_announces_successful_dvb-h_positioning_trial_in_collaboration_

It's worth noting that Rosum selected Global Locate's Hammerhead platform. Global Locate got acquired by Broadcom, and the iPhone 4 uses a Broadcom GPS
(iPhone 3GS was Infineon Hammerhead II GPS chip,replaced by Broadcom BCM4750UBG Single-Chip AGPS Solution).


So it's possible we'll see this in the iPhone pretty soon, being as Global Locate's been linked to two of the previous iPhone GPS chips.

This technology first surfaced in 2006 for Homeland Security:

http://investor.news.com/bnet/news/read?GUID=312372

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