On March 10, 2010, the US Patent & Trademark Office published Apple's latest trademark application for "New Music Tuesday" under application 77950076. Apple has filed their trademark under two International Classes covering retail store services, podcasts and e-publications in the field of entertainment. If you don't subscribe to Apple's iTunes music email service, then you could always check out what's new at the iTunes Store at their "New Music Tuesday" website, here. The question becomes, why did it take Apple almost seven years to file for this trademark?
Apple's Trademark Application In-Part
International Classes Detailed in Today's Trademark Application
International Class 035: Retail store services in the field of entertainment featuring audio and audiovisual works provided via the internet and other computer and electronic communication networks.
International Class 041: Providing podcasts and electronic publications in the field of entertainment featuring audio and audiovisual works.
Apple Specimens
Apple's trademark application was filed with the USPTO on March 03, 2010 and published today. According to Apple's documentation, the mark was first used in commerce as early 05/06/2003.
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