On December 10, 2009, the US Patent & Trademark Office published Apple's latest trademark application for 'There's an App for That' under application 77886754. Apple has filed their trademark under International Classes 9, 35, 38 and 42 which basically covers telecommunication services, communication networks, online retailing and various handhelds noted, such as a mobile phone, electronic notepad and an audio player to mention but a few. The chosen classifications also cover all manner of software including games, books, magazines and more - to support their trademark slogan. Apple is building quite a library for that theme which will rapidly expand into publishing titles once Apple's future tablet arrives – whenever that may be. Yet the one app that it doesn't cover specifically is Apple's long gone iCard. I'd like an Apple 'App for That' – again Mr. Schiller. One could always ask politely, can't they?
International Classes Detailed in Today's Trademark Application
International Class 009: Handheld mobile digital electronic devices for the sending and receiving of telephone calls, electronic mail, and other digital data, for use as a digital format audio player, and for use as a handheld computer, personal digital assistant, electronic organizer, electronic notepad, and camera; downloadable files featuring musical, video, and audio-video entertainment and books, plays, pamphlets, brochures, newsletters, journals, and magazines, on the subjects of sporting and cultural activities and a wide range of topics of general interest; computer gaming machines, videophones, prerecorded computer programs for personal information management, database management software, electronic mail and messaging software, paging software, database synchronization software, computer programs for accessing, browsing and searching online databases, computer software and firmware, namely operating system programs, data synchronization programs, and application development computer software programs for personal and handheld computers; software for the redirection of messages, Internet e-mail, and/or other data to one or more electronic handheld services from a data store on or associated with personal computer or a server; software for the synchronization of data between a remote station or device and a fixed or remote station or device.
International Class 035: Retail store services featuring computer software provided via the internet and other computer and electronic communication networks; retail store services featuring computer software for use on handheld mobile digital electronic devices and other consumer electronics.
International Class 038: Telecommunication services, namely, electronic transmission of computer software via the internet and other computer and electronic communication networks; provision of connectivity services and access to electronic communications networks for transmission or reception of computer software.
International Class 042: Maintenance and updating of computer software; providing information concerning computer software via the internet and other computer and electronic communication networks; providing search engines for obtaining data via communications networks; providing temporary use of computer software and online facilities to enable users to access and download computer software; providing online non-downloadable computer software that generates customized recommendations of software applications based on user preferences.
Notice: Patently Apple presents only a brief summary of new trademarks with associated graphic(s) for journalistic news purposes as each such trademark is revealed by the U.S. and/or other foreign Patent & Trademark Offices. Readers are cautioned that the full text of any patent and/or trademark applications and/or grants should be read in its entirety for further details. To read this report in another major language, check out Yahoo! Babel Fish.